Update on the movie FIREPROOF

Last week, Fandango reported that 40% of all ticket sales - ALL TICKET SALES - were Fireproof. They were blown away!

The Love Dare, the book in the movie, had already shipped out 600,000 copies before it officially hit the market this morning, and was ranked #11 on Amazon.com. A 7th printing is already underway with tens of thousands backordered.

The box office numbers are $6.8 mil for opening weekend on 839 screens, putting FIREPROOF at #4 at the box office, just narrowly behind Lakeview Terrace which was #3. To help with perspective here, the movies ahead of Fireproof had 3 or 4 times the number of screens and most of the films behind it did too. The per screen average, a major indicator in Hollywood, was only a few dollars less than Eagle Eye, the #1 movie.

Fireproof's box office take is the largest of any film that has opened on less than 1000 screens this year (except Hannah Montana's 3-D concert).

But the real evidence of success is in all of our inboxes. We've received an avalanche of email from people who have seen the film, and whose lives and marriages were affected. MANY people in desperate circumstances have written to say they have hope. Others have said, their marriage was literally snatched from divorce in the movie theater. One woman wrote that she babysat for a couple who was certainly headed for divorce so they could go. They called her from the theater and asked if she would stay over, that they wanted to go to the mountains after the film, and try to work things out so they could save their marriage.

While making films that are financially viable is important, Sherwood Pictures, an outreach of Sherwood Baptist Church, measures their success in changed lives. Today they are rejoicing!